I will not deny that the Appadurai reading was a challenging
one. At first glance I thought I would be able to tackle the 11 pages with ease,
but I learned that few pages do not equal a short reading time. Nevertheless,
in the middle of all difficult terms and long words, and with the help of our
class discussion, I believe I was able to comprehend some of the author’s big
ideas.
His way of contextualizing the subject of the text is extremely
helpful. He begins the article with an explanation of the changes that have occurred
in the world during the past few centuries. Newer technology, both in
communication and transportation systems, has allowed for more durable “cross-societal
bonds” and the birth of a global cultural economy.
We extensively discussed his ideas of image, imagined, and
imaginary, terms that begin to take shape in this contemporary time and
space. Although I am still unsure about
the term “imaginary,” I find the idea of the imagined interesting and tangible.
The author explains five dimensions of global cultural flows, the ethnoscapes,
the mediascapes, the technospcaes, the financescapes, and the ideoscapes. He
points out that these “scapes” are fluid, with “irregular shapes” and they constantly
interact and influence one another. These landscapes, as I see, can also
influence images and interact with the imagined and imaginary.
An example that stuck to me was the deterritorialization occurring in the modern world and its relation to imagined communities. At first, the
latter term seems to reflect virtual communities, communities created by people
and lived in the imaginary. However, this term can be applied to much more concrete examples,
such as ethnic conflicts and attempts to create new states (some examples are
be the Palestinian group and the many states descendant from the former Yugoslavia).
As the author explains, “In general, separatist transnational movements,
including those that have included terror in their methods, exemplify nations
in search of states” (Appadurai 2012, 517).

And to conclude my post, a political cartoon about the contemporary world (the critical ones are always funnier).
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